| 008 |
|
220421s2018 ch a 000 0 chi d |
| 020 |
|
|a9789864794225|c新臺幣450元(平裝)
|
| 040 |
|
|aNOU|bchi
|
| 084 |
|
|a496.34|b4412-2|2ncsclt
|
| 095 |
|
|aLB|bLBA|c0095567|d496.34|e4412-2|fwill|n333|pBook|y107
|
| 100 |
1
|
|a艾瑞利|c(Dan Ariely)|e著
|
| 240 |
10
|
|aPredictably Irrational, Revised and Expanded Edition:The Hidden Forces That Shape Our Decisions|l中文
|
| 245 |
10
|
|a誰說人是理性的:|b消費高手與行銷達人都要懂的行為經濟學/|c丹.艾瑞利(Dan Ariely)著 ; 周宜芳, 林麗冠, 郭貞伶譯
|
| 246 |
10
|
|a消費高手與行銷達人都要懂的行為經濟學
|
| 250 |
|
|a第三版
|
| 260 |
|
|a臺北市:|b遠見天下文化,|c2018
|
| 300 |
|
|a367面:|b圖;|c22公分
|
| 490 |
1
|
|a財經企管;|vBCB448A.
|
| 500 |
|
|a譯自:Predictably Irrational, Revised and Expanded Edition:The Hidden Forces That Shape Our Decisions
|
| 504 |
|
|a參考書目:面357-366
|
| 650 |
7
|
|a消費心理學|2lcstt
|
| 650 |
7
|
|a決策管理|2lcstt
|
| 650 |
7
|
|a消費者行為|2lcstt
|
| 700 |
1
|
|a周宜芳|e譯
|
| 700 |
1
|
|a林麗冠|e譯
|
| 700 |
1
|
|a郭貞伶|e譯
|
| 765 |
0
|
|tPredictably Irrational, Revised and Expanded Edition:The Hidden Forces That Shape Our Decisions
|
| 830 |
0
|
|a財經企管;|vBCB448A.
|