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|pBOOK|dHD30.4|e.Z54|y1997
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|aZikmund, William G.
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|aBusiness research methods|c/ William G. Zikmund.
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250 |
|
|a5th ed.
|
260 |
|
|aFort Worth|b: Dryden|c, c1997.
|
300 |
|
|axxi, 829 p.|b: ill.|c; 24 cm.
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440 |
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|aThe Dryden Press series in management
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504 |
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|aIncludes bibliographical references (p. 752-762) and index.
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650 |
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|aManagement|x--Research.
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|aBusiness|x--Research.
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