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090424s2009 enka sb 001 0 eng d |
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|a023023349X (electronic bk.)
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|a9780230233492 (electronic bk.)
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|aUKPGM|beng|cUKPGM|dN|dEBLCP|dNOU
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|aAPTA
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4
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|aHD9710.I42|bB43 2009eb
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082 |
04
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|a338.8/87292220954|222
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100 |
1
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|aBecker-Ritterspach, Florian A. A.,|d1972-
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245 |
10
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|aHybridization of MNE subsidiaries|h[electronic resource] :|bthe automotive sector in India /|cFlorian A. A. Becker-Ritterspach.
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260 |
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|aBasingstoke [England] ;|aNew York :|bPalgrave Macmillan,|c2009.
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300 |
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|a1 online resource (xvi, 302 p.) :|bill.
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|aDescription based on print version record.
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|aIncludes bibliographical references (p. 274-295) and index.
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505 |
0
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|aIntroduction -- Transfer and hybridization in MNEs -- Subsidiary hybridization : conceptual and methodological tools -- India's business context and the automotive sector -- The case of Maruti-Suzuki India -- The case of Fiat India -- The case of Mercedes-Benz India -- The case ofSkoda Auto India -- Discussion.
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520 |
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|aMultinational enterprises setting up subsidiaries in emerging markets face the ongoing issue as to what extent they can transfer their home-grown or global organizational models. Addressing this question, this book shows how and why the hybridization profiles of automobile subsidiaries in India differ. Focusing on the transfer and local adaptation ofproduction models, the author argues thatonly when we consider strategic choices at the corporate and subsidiary level, as well as their institutional and strategic embeddedness, can we understand subsidiary hybridization.
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650 |
0
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|aAutomobile industry and trade|zIndia|vCase studies.
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650 |
0
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|aInternational business enterprises|vCase studies.
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650 |
17
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|aAuto-industrie.|2gtt
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650 |
17
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|aHybride organisaties.|2gtt
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650 |
17
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|aInternationale ondernemingen.|2gtt
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650 |
17
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|aProductiemanagement.|2gtt
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651 |
7
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|aIndia.|2gtt
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655 |
7
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|aElectronic books.|2local
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776 |
08
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|iPrint version:|aBecker-Ritterspach, Florian A. A., 1972-|tHybridization of MNE subsidiaries.|dBasingstoke [England] ; New York : Palgrave Macmillan, 2009|z9780230206694|w(DLC) 2008030139|w(OCoLC)236117251
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809 |
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|pEB|dHD9710.I42|eB396|y2009
|
856 |
40
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|3Palgrave Connect
|
856 |
40
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|zaccess to fulltext (Palgrave)|3Palgrave Connect|uhttp://www.palgraveconnect.com/doifinder/10.1057/9780230233492
|