001 |
|
17136 |
020 |
|
|a0070088659
|
035 |
|
|a1020289
|
035 |
|
|a83019970
|
050 |
0
|
|aHF5415.13|b.B775 1984
|
082 |
0
|
|a658.8/02|219
|
809 |
|
|pBOOK|dHF5415.13|eB775|y1984
|
100 |
10
|
|aBuell, Victor P.
|
245 |
10
|
|aMarketing management|b: a strategic planning approach|c/ Victor P. Buell.
|
260 |
0
|
|aNew York|b: McGraw-Hill|c, c1984.
|
300 |
|
|axxi, 682 p.|b: ill.|c; 25 cm.
|
440 |
0
|
|aMcGraw-Hill series in marketing
|
500 |
|
|aIncludes indexes.
|
504 |
|
|aBibliography: p. 666-672.
|
650 |
0
|
|aMarketing|x--Management.
|
095 |
|
|aLB|bLBA|cE000690|dHF5415.13|eB775|pBOOK|y1984|fCLOUD|zB|m0|tLCC
|