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20210624151846.0 |
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|a 2003026032
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|a0071428682 (hbk.)
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|a9780071428682 (hbk.)
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|a9780071442954
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|aDLC|cDLC|dDLC|dNOU
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|aeng
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|aHF5415.129|b.G67 2004
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082 |
00
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|a658.8/7|222
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100 |
1
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|aGorchels, Linda.
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245 |
10
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|aThe Manager's Guide to Distribution Channels|h[electronic resource]/|cLinda Gorchels, Edward J. Marien, Chuck West.
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260 |
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|aNew York, :|bMcGraw-Hill,|cc2004.
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300 |
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|axii, 225 p. :|bill. chain management -- Legal issues and the reseller contract -- Clarifying requirements -- Channel design -- International channel design -- Selecting suitable channel partners -- Understanding the distributors world -- Establishing mutual performance expectations -- Improving channel effectiveness -- Monitoring performance and adjusting plans.
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440 |
0
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|amcgraw-hill e-book
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650 |
0
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|aMarketing channels.
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655 |
7
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|aElectronic books.|2local.
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700 |
1
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|aMarien, Edward J.
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700 |
1
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|aWest, Chuck.
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809 |
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|pEB|dHF5415.129|eG661|y2004
|
856 |
40
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|uhttps://lb30.libraryandbook.net/Book_detial/EB978007142868201|zClick for full text (McGrawHill)
|